Shaping Queensland’s Tourism Future
Our submission for Queensland’s next 20-year tourism plan, Destination 2045, focuses on sustainability, inclusivity, and innovation. Specifically, we highlight the potential of stock routes and traditional pathways to transform tourism.
We’ve provided recommendations across six key areas: ecotourism, the 2032 legacy, investment attraction, tourism experience development, access and connectivity, and events delivery.
At the core of our vision is a slow travel tourism network. This network will leverage Queensland’s unique cultural heritage asset—the stock route network. Importantly, these routes overlay First Nations traditional pathways and songlines, offering a chance to celebrate Queensland’s heritage while creating sustainable economic and social benefits.
Key Recommendations
Ecotourism:
Develop a connected slow travel network by integrating stock routes, geotrails, and rail trails. As a result, this will promote sustainable tourism and celebrate Queensland’s natural and cultural heritage.
2032 Legacy:
Embed slow travel tourism into the Brisbane 2032 Games strategy. By doing so, Queensland can showcase its stock routes and First Nations pathways to a global audience.
Investment:
Prioritize funding for slow travel infrastructure and streamline investment processes. Additionally, support community-led tourism initiatives to unlock economic potential and regional growth.
Experiences:
Create immersive slow travel experiences. For example, enhance digital connectivity with trail apps and promote cultural exchange to attract meaningful and sustainable tourism.
Connectivity:
Improve public transport and provide free Wi-Fi at regional hubs. Furthermore, develop wayfinding tools to make regional tourism more accessible and environmentally friendly.
Events:
Host events celebrating Queensland’s cultural heritage. For instance, integrate slow travel experiences with programs like the Queensland Music Trails to boost visitor engagement and local economies.
A Sustainable Future for Queensland
By integrating these initiatives, Queensland can become a global leader in sustainable and inclusive slow travel tourism. Consequently, this will create lasting benefits for residents and visitors alike.
It’s not too late!
It’s not too late to have your say! Submissions close February 28th. Destination 2045
Join us in supporting a future where slow travel tourism celebrates our past, enriches our present, and protects our future for generations to come.